The Diary Of A CEO with Steven Bartlett XX
[0] Did you know that the DariVosio now has its own channel exclusively on Samsung TV Plus?
[1] And I'm excited to say that we've partnered with Samsung TV to bring this to life, and the channel is available in the UK, the Netherlands, Germany and Austria.
[2] Samsung TV Plus is a free streaming service available to all owners of Samsung Smart TVs and Galaxy mobiles and tablets.
[3] And along with the Dyeravisio channel, you'll find hundreds of more channels with entertainment for everyone all for free on Samsung TV plus.
[4] So if you own a Samsung TV, tune in now and watch the Dyer of a Cio channel.
[5] right now.
[6] In terms of skills as well as an entrepreneur, I heard you talk about public speaking being integral to, you did public speaking at university.
[7] I did a lot of public speaking at university and a lot of debating.
[8] And the skill I think that's important is the ability to be able to persuade people of your ideas.
[9] Not necessarily public speaking, but in every meeting that you go to, you need to be able to look people in the eye and convince them that your idea is right.
[10] And that could be in a sales role, it could be sitting around a table with a bunch of developers and one of them saying, I think this is the right way forward.
[11] If you can't articulate yourself properly, then you're never going to be listened to.
[12] And that's a skill I think is, it's being recognised in schools.
[13] I do a lot in education now.
[14] So I see now more and more they recognize that that's a skill that is really important, that people you should be able to look someone in the eye and be able to explain yourself very coherently.
[15] I tend to actually believe, I'd go one step further and think, I can't think of a more important skill in life and business.
[16] Then I refer to it as sales, because, And we think of sales, we think of trying to get cash out of someone else's pocket by giving them something.
[17] But I think of it as like, meet a girl in a nightclub, you know, try and communicate your idea to your team, investors, employees, everyone you encounter, I think is a, to some degree, you're trying to sell something.
[18] And it's usually yourself.
[19] Yeah.
[20] But those that are, you think about how that compounds over the, over 70 years of your life, being good or bad at that one skill.
[21] Yeah.
[22] Yeah.
[23] Will anything change the trajectory of your life more than being like a good sales person?
[24] And that comes, as you say, from being able to articulate.
[25] yourself and speak and yeah and just think coherently and put down a logical argument that people think yes okay i get that i understand it how does one get better at that i think a lot of that's practice um um and i i think people you know people make this uh sort of binary thing between public speaking standing on the stage and speaking to a crowd of people um versus not doing anything at all and actually in between there's a whole load of stuff which is which is working within a team and and being able to and that that's where most people come up against it is that they'll we're sitting in a meeting with four or five other people and they've got something I want to say and they're too, if they're too nervous about saying something, they just don't say anything at all and then their ideas are never listened to.
[26] Yeah.
[27] And then they're devalued in that context.
[28] And similarly, may not necessarily be spoken word.
[29] You've also got to be able to write well and convincingly.
[30] Then there's another side of it, which is the numeracy side.
[31] And I find, I find that the most convincing is when I love a good spreadsheet, but when you can express ideas in numbers and you say, look, this is the model that works, and you can prove it in numbers, it is a very convincing thing, particularly for an investor, yeah, I think, right, if we do this, this is the evidence we've got, that's what will happen.
[32] Yeah.
[33] That's very convincing.
[34] So there's, there's, there's also being numerate and being able to explain things in numbers, which is, yeah, yeah.
[35] It's so true, yeah, you can be like orally persuasive, which is, you know, anecdotal persuasion, I guess, and then you can be persuasive with numbers, which is a, or graphics, and that's the other thing.
[36] I mean, I do see the quality of decks in the last 15 years has dramatically improved and in that they're much, much more engaging and there's some real creative genius behind some of the stuff.
[37] Occasionally they don't talk about the numbers which is quite important.
[38] Beautiful, beautiful presentation and you know, big sort of, you know, you go through this docks end and all fantastic, looks lovely, beautiful graphics and then you think you have kind of missed out the point about how you're going to make any money.
[39] But so there's a lot more, so again, but that comes down to how you persuade people and how you present ideas is not all of us, not all of us understand things by listening.
[40] Some people understand by seeing.
[41] I see patterns in numbers, but not everyone does.
[42] And I realize that now that just because I happen to see something one way, it doesn't mean to say that everybody else sees it in that way.
[43] And you have to understand how people communicate.
[44] One of the, on that point about, you know, persuasion and communication, one of the most amazing things that happened to me inadvertently was, well, one of them's right here.
[45] I started doing a podcast.
[46] and from I never the unintended consequence of me being forced to speak on stage because I was running around the world talking about marketing and being forced to write out on I do quotes on Instagram write these quotes every single day at 7 p .m on Instagram and then write I used to write this podcast I used to just be on my own was that I was able to develop my ideas better so if you ask me any question on marketing well I've already written it out I've written an essay on it because I had to do a blog because they had to run my personal brand or if you asked me something something else about my life, I've already spent, you know, a thousand hours talking on this podcast about it, was I became much, I'd say, 10x better at communicating.
[47] And the impact that had on my life was just profound.
[48] So my conclusive point here is, I really think for young people that there are ways to force yourself to accelerate that learning.
[49] Did you know that the Dyer of a CEO now has its own channel exclusively on Samsung TV Plus?
[50] And I'm excited to say that we've partnered with Samsung TV to bring this to life.
[51] And the channel is available in the UK the Netherlands, Germany and Austria.
[52] Samsung TV Plus is a free streaming service available to all owners of Samsung Smart TVs and Galaxy mobiles and tablets, and along with the Dyer of a CO channel, you'll find hundreds of more channels with entertainment for everyone all for free on Samsung TV Plus.
[53] So if you own a Samsung TV, tune in now and watch the Dyer of a CEO channel right now.