In today's episode, host Julie Hood shares some secrets to finding the WHO that your course is designed to help. She walks you through her journey to find her perfect "WHO" and some of the challenges and pitfalls she faced along the way.

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KEY TAKEAWAYS FOR ONLINE COURSE CREATORS

You may not know your WHO right away. You just have to pick one and try it out.

Your WHO can be:

Someone like you
People who you help from your job
Someone you have worked with in the past and helped

When you have found your audience, you:

Are excited to help them
Speak their language
May just need to try it out!

When you have the wrong WHO:

You aren't excited about working with them
You are not getting ANY traction
You don't know where to find them
You aren't getting any results!

Also as Brooke Castillo said... You MARKET to your person, but that doesn't mean you only SELL to that person.

Remember...
"Transformation doesn't happen unless you're willing: It's your choice." ~ Oprah

Do you need to transform your WHO to grow your online course business?

COME VISIT!

Sign up for my free course Is My Course Idea Any Good? here.

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E079: Who Does Your Online Course Help?