Freakonomics Radio XX
[0] From APM, American Public Media and WNYC, this is Freakonomics Radio on Marketplace.
[1] Here's the host of Marketplace, Kai Rizdahl.
[2] It's that moment every couple of weeks.
[3] We talk to usually Stephen Dubner about the hidden side of everything.
[4] This week, though, the hidden brains behind the operation.
[5] Steve Levitt, economist at the University of Chicago.
[6] Steve, how are you?
[7] I'm doing great.
[8] Yeah, well, here's the thing.
[9] What'd you do with Dubner, man?
[10] You know, I love golf.
[11] I somehow managed to convince Dubner.
[12] He loves golf, too.
[13] So now we've got to flip a coin each week to see who gets to play golf and who asked to ask him.
[14] That's so funny, kids.
[15] You know what?
[16] I cannot see Dubner playing golf to save his life.
[17] But I guess that's a whole other interview.
[18] So what do we got?
[19] We're talking about, what, schools today?
[20] We are about incentives about bribing kids to do better in school.
[21] Oh, good.
[22] All right, all your parents out there get ready to write in.
[23] So what do we know about bribing kids?
[24] Does it work?
[25] I mean, one great thing about kids is that they're relatively cheap to bribe.
[26] And certainly I know going back in time, when I was a kid, my parents bribed me. It was just a mainstay of our household is that if I did well in school, they'd give me $50, maybe for every day.
[27] No, get out of here.
[28] Fifty bucks?
[29] I think tons of parents do that.
[30] I certainly do with my kids.
[31] So you dangle 20 bucks in front of them and say, this is yours if you're getting at A?
[32] I mean, how does it work?
[33] One theory about that is that people in general, but kids especially are very present -oriented, that what happens to them tomorrow or 15 minutes from now matters much more than what happens a year later.
[34] So that study that, though I've just done with some colleagues, comes to kids.
[35] Right as they sit down the test, it says, we will give you $20 as soon as the test is over if you improve your performance compared to the last time that you took it.
[36] Okay.
[37] And so we did this on over 6 ,000 kids using financial rewards and using non -financial rewards like trophies.
[38] We varied whether we paid the kids.
[39] Everybody gets a trophy nowadays.
[40] Didn't you know that?
[41] Well, not in our study.
[42] You should have seen the looks on the kids' faces because one of the things we also do is we give them the trophy.
[43] We let them hold the trophy to sniff the trophy, to really enjoy the trophy.
[44] We sit the trophy right on their desk in front of them and say, take the test.
[45] And if they don't do well, we snatch it away from them.
[46] Oh, no, you do not.
[47] We absolutely do.
[48] Economists are a heartless sons of guns, man. It hurts more to lose something that's yours than it is benefit to gain something.
[49] My guess would be that the trophies work for like the third graders, but once you get to a junior in high school, he wants to show me the money, right?
[50] With the young kids, the trophies work great.
[51] The money works.
[52] great.
[53] It's harder to convince the older kids.
[54] They're only the money works.
[55] And the money really works all the time, works best when you put it in front of them.
[56] You let them see it, and then you snatch it back from them when they don't do well.
[57] What happens, though, Steve, when, you know, let's say these kids go into college or they go out into life and nobody's there handing them $20 if they do well, right?
[58] Do you lose the gains?
[59] I mean, I look at my own experience, which is always dangerous, but I went away to college and my parents stopped rewarding me for getting good grades.
[60] It wasn't like I stopped doing it.
[61] The counter argument is that you build up a good study habits, hard work, and then those persist over time.
[62] But come on, you're a PhD economist at the University of Chicago for crying out of that, right?
[63] You're not...
[64] Well, I am now, but boy, used to see me in college.
[65] All I did in college was drink and play whiffleball.
[66] It was a miracle I even made it through.
[67] What do we know about boys versus girls, right?
[68] I mean, is there a, is there a gender difference in how this thing works?
[69] There's a huge gender difference that we see here, which is that boys are much more responsive at all age levels to every kind of incentive we throw at them.
[70] Boys can be bribed.
[71] It's exactly right.
[72] I think what it really comes down to, and we've seen this in many other settings, is that girls basically always try pretty hard.
[73] And when you incentivize them, they can't try that much harder.
[74] But boys basically completely slack off unless the stakes are really high.
[75] You realize, of course, you're kind of hosing me now because my kids are going to hear this on the radio and they're going to say, Dad, $20.
[76] bucks.
[77] Honestly, it is one of the best investments you can make if it really causes your children to change your behavior.
[78] I'll give you an example.
[79] So I have a son who doesn't care at all about school.
[80] He's only a third grader, but he had a computer -assisted math program.
[81] He spent about a total of an hour and 15 minutes on it over the first month that he had it.
[82] He asked me for 50 bucks so we could get a new toy.
[83] And of course, I said no, but then I said, well, look, if you can finish the entire third grade math program, I'll give you this.
[84] $50 toy.
[85] He ended up spending about 40 hours over the next week doing math.
[86] I mean, he spent more time in that one week on math than he probably spent on his entire life.
[87] And we both couldn't have been happier.
[88] I mean, the beauty is if you take it by hour, it costs me about a dollar an hour to get my kid to study math.
[89] I mean, there's the economist in you coming out, right?
[90] Come on.
[91] Yeah, it's a great deal.
[92] I mean, compared to trying to, you know, get someone to cut my lawn or to cut my hair.
[93] It was a bargain.
[94] It was a great bargain.
[95] Stephen Levitt at the University of Chicago.
[96] Dumner's back in a couple of weeks.
[97] Freakonomics .com is their website.
[98] Steve, thanks a lot.
[99] Oh, thank you, Kai.
[100] Hey, podcast listeners.
[101] It's me, Stephen Dubner.
[102] Coming up on the next Freakonomics radio, the legacy of a jerk.
[103] She'll be remembered as an astute businesswoman, a rabbit historian, a fascinating hostess, and a boundless creative.
[104] She loved her family.
[105] history, antiques, horses, the arts, and good gossip.
[106] She was a difficult mother and a horrendous mother -in -law.
[107] She will still be missed.
[108] Well, here are some stories about Steve Jobs, too, but maybe not the stories you're thinking.
[109] That's on next week's Free Economics Radio podcast, The Legacy of a Jerk.