The Diary Of A CEO with Steven Bartlett XX
[0] Did you know that the DariVosio now has its own channel exclusively on Samsung TV Plus?
[1] And I'm excited to say that we've partnered with Samsung TV to bring this to life, and the channel is available in the UK, the Netherlands, Germany and Austria.
[2] Samsung TV Plus is a free streaming service available to all owners of Samsung Smart TVs and Galaxy mobiles and tablets.
[3] And along with the Dyeravisio channel, you'll find hundreds of more channels with entertainment for everyone all for free on Samsung TV plus.
[4] So if you own a Samsung TV, tune in now and watch the Dyer of a Cio channel.
[5] right now.
[6] Before we came, started filming today, I had a chat with Frank and he fully grasped on you.
[7] What he said to me, which was also consistent with these interviews, is that you are relentless.
[8] And he was telling me he's had some, I probably shouldn't say this, but he was telling me he's like, I've started having this, is it night owl?
[9] Nightness.
[10] Nightness.
[11] Because Eddie will text me in the middle of the night.
[12] And he went, I'll tell you one thing about Eddie.
[13] He is, relentless.
[14] You're what, 40?
[15] 41 years old.
[16] What's made you that relentless at 41 years old to the point where you're pestering your colleagues at 3am in the morning?
[17] I don't know, really.
[18] I think when I did the book, it was quite a good sort of counselling session with myself because I wasn't really great at school.
[19] I wasn't particularly a hard work.
[20] at school, I loved a pound note always.
[21] And when I wrote the book, I started writing about my childhood and what it was like growing up and how I was moulded.
[22] And I think a lot of it comes down to the fact that I love to win.
[23] And I'm a...
[24] Why did you love to win?
[25] I don't know, because with my dad, that's what we did.
[26] So when we played cricket, when we played football, when we played table tennis, when we sparred with each other, it was like, for me growing up, you weren't, you know, I would come back from a match, say I'd play cricket, and he would go to me, and actually my mum was the same, and he would say to me, how many runs do you get today, son?
[27] And I would say, oh, no, four, ah, useless, come on, next time, knocking a 50.
[28] Right, it was never, oh, well, well done, son, you know, you took part.
[29] That's what really matters.
[30] They taught me taking part is completely and utterly irrelevant.
[31] You win.
[32] And ultimately, sport is how I was brought up.
[33] I was brought up on the foundations of sport, the lessons of sport, the winning, the losing, you know, the highs, the lows.
[34] But always taught that winning was everything.
[35] So I'm a failed athlete.
[36] You know, I think any kid growing up would love to be a sportsman, wouldn't they?
[37] I played cricket at a very good level, but I was never good enough at anything.
[38] So this is the next best thing.
[39] But I think if you're not trying to win in life and winning, it means something different to everybody.
[40] Success means something different to everybody.
[41] Some people view success as being able to get their pay packet on a weekend, you know, be able to, you know, spend time with her family and have enough food on the, you know, make enough money to have food on the table and make sure everything's okay at home and be happy, you know, and have a happy life with no, no, no, stress or no drama that's success to a lot of people but people's interpretation of success is very different and you know for me i i still don't know why i i i do i know i know why i do this but like you say i love it i guess that's what it comes down to a passion for what you do and i don't know what the passion is is it the passion that i love the sport of boxing is it the passion that i want to succeed against you know and be bigger than my dad i think that's a big part of bit as well.
[42] Or is it just that I love to win?
[43] Or is it that I'm a bit sick in the head head point?
[44] I want to play with that idea a little bit.
[45] I write in my book, actually, we have the same publisher.
[46] I wrote in my book that the thing that invalidates you when you're younger becomes the thing you seek validation from when you're older.
[47] And what I meant by that is like in my childhood, because we didn't have money and I was this black kid in a school of 1 ,500 white kids, everything that we didn't have became the things that I chased when I was older, or the thing that made me feel somewhat invalid sometimes when I was a kid, like you were saying about your dad saying, well, you lost today, became the thing that I would seek validation from as an adult.
[48] And I wondered if that resonated with you at all.
[49] I mean, like...
[50] Well, I had a different background.
[51] I mean, my dad was poor, became rich, and I was born.
[52] So, I've said before, it's not like, when you talk about generational wealth, we didn't have generational wealth.
[53] I had a dad who was from Dagnum, was from a...
[54] council estate his dad was a bus driver and then i grew up in this sort of nouveau world where this bloke had made his money and he was you know i take the mickey out of him i suppose he was a bit of a chav you know he was like from dagnum and all of a sudden he'd got ferrari's and big cars and we used to have a white limo and a black limo that would drive like the snooker players around and the fighters around and i was horrible i was obnoxious imagine like a 14 15 year old kid hanging around with you bank and naz and then you're in a limo with your mates going up to London or to Rompford for a night out.
[55] I mean, I look back and just cringe.
[56] But mine was different.
[57] And I guess when it comes down to it, and again, from the book and speaking to people like Frank Lampard, he went to my school.
[58] He was in the year above me. At my school, I was Barry Hearn's son.
[59] And Frank Lampard was son.
[60] His dad played for West Ham.
[61] And it's a different kind of drive if you can make it flow in the right way.
[62] You know, when you're talking about sort of mindset and hustle where all of a sudden, I think so many people with successful parents end up just doing okay, you know.
[63] But how do you go beyond that?
[64] How do you outperform everything that he done?
[65] And I feel like I've done that in many ways, but I will never be able to outperform the fact that he came from nothing.
[66] My friend is in a very similar position.
[67] If I said my friend's name, you'd know the guy.
[68] Okay.
[69] His dad is a multi -billioner.
[70] I know you know him because I've seen you with him before actually in New York.
[71] But his dad is a multi -billioner and he grew up with living in the shadow.
[72] And his dad was the same.
[73] And I had a conversation with him and he said, I was always trying to be better than my dad.
[74] He is now a billionaire himself of his own doing.
[75] But it's just, it's fascinating.
[76] And his dad sounds very similar to what your dad sounds, where his dad was tough on him.
[77] Tough on him.
[78] I think they're tough on you because they don't want you to be that.
[79] spoiled kid.
[80] I mean, you always want to spoil your kids.
[81] You know, you want to give them the great...
[82] Even now, you know, I've got two daughters.
[83] I love to spoil it.
[84] I work hard so I can give them a great life.
[85] But I just want them to understand manners, respect and discipline.
[86] These are the three most important things.
[87] And he would make sure that I would understand that, even by having me working, you know, give me a clout every now and again, you know, trying to keep...
[88] Because it must have been frustrating for him, because I was probably all the things that he resented when he was growing up a rich kid with parents who had got big house and cars and I would have hated me at school you know but he would have looked at me and that's why he was so disciplined with me and I was in his slipstream growing up so I would sit you know we're here now that was my house over there so he would get home from work if he was in a country you know he would always go out and give me a game of football or cricket and then he would go in the office all night on the phone and I would have dinner And I would just sit in the office.
[89] You know, I might have a ball just throwing it up in the air.
[90] But I would subconsciously listen to the arguments and, you know, him losing his temper and just listen.
[91] Not because I wanted to learn, just because I was there.
[92] And you're talking there about the sacrifice of his success, which is one of them, as you've highlighted, is less time with your family.
[93] You are relentless.
[94] Everybody says that.
[95] What is the cost of being a relentless person?
[96] You have to be incredibly selfish.
[97] You have to, you know, for me, family is the most important thing, but I have to be brutally honest and say, I don't let even family get in the way of things that I have to do.
[98] You know, and that can make you an asshole, and it can make you sound terrible, but I just don't know any way around it.
[99] There is no way you can be the perfect husband or the perfect father and run a successful business or, you know, be a relentless operator.
[100] It's impossible because I know because I try to balance both.
[101] But when you're flying back from America from a show and you land at 7 o 'clock in the morning and then you go to Manchester for a press conference and then you come home and you just make it to pick them up from school and then you get back and they say, Dad, Dad, let's go over to park.
[102] And you're just absolutely on empty and your phone's going and you're trying to do another deal and, you know, you're pushing the swing and you're going like this, trying to send a message at the same time.
[103] It's impossible, you know, listen.
[104] I know because sometimes my eldest daughter is old enough to say, Dad, please get off the phone.
[105] And that's, that kills me because that's bad to hear.
[106] You know, I'm like, okay, okay.
[107] But then 30 seconds later, I'm back just having to look down because it's a lifestyle.
[108] You know, and it's impossible to be great at anything without making sacrifices.
[109] You know, it doesn't matter if you're a fighter, if you're a sports.
[110] When you speak to all successful people, you can't be everything.
[111] It's impossible, you know.
[112] But what you don't want to do is you don't want to disregard your obligations, your family obligations, because that are extremely important.
[113] But you also need a wife or a partner who's understanding enough to say, this is what I know what he's like.
[114] He won't stop.
[115] And that's why when Frank talks about 3am, 4 a .m., that's because a lot of the time I'm sort of making up for the hour or two that I've lost out playing with a kids.
[116] So I'll put them to sleep.
[117] They'll go to sleep at 9, half 9, you know, chill out with a wife for an hour.
[118] hour she'll go to sleep and then I'm up.
[119] And now with the growth in America, it means that at 4pm, 5pm, the West Coast wakes up.
[120] So I can't go to bed.
[121] I can't disappear when it gets to 11 a .m. or on the West Coast or midday on the West Coast because they want to speak to me and we want to do business.
[122] Did you know that the Dario of a CEO now has its own channel exclusively on Samsung TV Plus?
[123] And I'm excited to say that we've partnered with Samsung TV to bring this to life and the channel is available in the UK, the Netherlands, Germany and Austria.
[124] Samsung TV Plus is a free streaming service available to all owners of Samsung Smart TVs and Galaxy mobiles and tablets, and along with the Dyer of a CO channel, you'll find hundreds of more channels with entertainment for everyone all for free on Samsung TV Plus.
[125] So if you own a Samsung TV, tune in now and watch the Dyer of a CEO channel right now.